Your Online Guide to the Best Local Businesses in Harrisonburg!
In every city and town, small businesses are the backbone of the community—built by hardworking owners and supported by dedicated teams. Hometown Harrisonburg exists to connect you with the best local businesses right here in the Shenandoah Valley.
More Than Just a Business Directory
Hometown Harrisonburg was created to do more than list businesses—we’re here to support them. When you choose local, you’re not just checking a box for convenience. You’re investing in your neighbors, strengthening the local economy, and helping real families and businesses grow.
Why Supporting Local Matters
68% of every dollar spent at a locally owned business stays in the community
Even local chains reinvest 43% of their revenue back into the local economy
Supporting local helps create jobs, sustain families, and fund community initiatives
When you choose local, you make a real impact. Whether you live here, you’re visiting, or you run a business yourself, this is your place to discover and support everything that makes Harrisonburg thrive.
Meet Our Team
Jason Etheredge
Chief Marketing Officer
